Position: Director of Communications and Branding
Date Revised: June 5, 2024
Reports to: Scott Cook – Chief of Staff
Location: St. Elizabeth Ann Seton
2016 Willis Lane
Keller, Texas 76248
www.fwdioc.org/employment
General Position Summary: The Director of Communications and Branding will lead and direct all Parish Marketing strategies while using traditional marketing medium such as the weekly bulletin and all other media platforms such as Facebook, Instagram, and TikTok. This will require coordination of effort between the Pastor, Communications Department Staff, and Parish Administrative Staff.
Principal Accountabilities:
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Develop, organize, and implement the Parish’s one-year, five-year, and ten-year Communications and Branding strategies for the Parish.
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Find outside-the-box avenues to publicize the Parish, its many Community Based activities and Religious Education events.
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Organize the Communications Department in such a way to match staff skillsets to the different types of deliverables.
Typical Decisions and/or Recommendations Made in This Position:
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Responsible for making recommendations to the Pastor for the Public Relations trajectory of the Parish.
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Can determine which work projects are handled internally or outsourced.
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Decide about the content of the Parish website and making the appropriate changes up to and including creating a new parish website.
Supervision Given and/or Received:
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Provide training and support for three Communications staff members.
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Supervised by the Pastor and/or Chief of Staff.
Internal Contacts:
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Pastor, Communications Department, Parish, Administrative Staff
External Contacts:
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St. Elizabeth Ann Seton parishioners
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Contractors and venders
Working Conditions and/or Physical Requirements:
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The position will require a minimum of 40 hours per week.
Travel Requirements:
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There is some travel required with this position.
Education and Experience Preferred:
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Bachelor’s degree in a related field of study.
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Five to eight years of experience in the Marketing, Communications, and Branding of Catholic churches or/and schools, or non-profit organizations.
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Minimum of three years leadership.
Knowledge and Skills Preferred:
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Demonstrates the capability to multitask and meet tight deadlines.
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Be able to think about the wide Parish Landscape and how its Brand is being maximized to reach as many parishioners as possible.
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Problem solving skills are a must.
FLSA Designation: Exempt
Job Grade: Full Time