Aerospace Federal Credit Union ($414M in assets), located in El Segundo, California is seeking a dynamic individual for its Marketing Analyst position. This position is responsible for performing research and providing insights regarding the market, trends, competitors, potential and existing members, and current campaigns. The successful candidate will conduct research and analysis of new and existing financial products and marketing promotions designed to meet the strategic business objectives of Aerospace Federal Credit Union (AFCU).
JOB DUTIES
- Research, analysis, and reporting of market data to identify trends in products, delivery channels, best practices, and market preferences related to the financial services industry.
- Identify new market opportunities and evaluate market research, marketing campaigns and return on investment.
- Quantitative and qualitative review and reporting of member relationships by conducting analyses of the Credit Union’s programs, member demographics, and member preferences.
- Administration of the marketing department's analytical database
- Work with internal and external resources to define data requirements that enhance analytical capabilities
- Serve as the primary resource for MCIF data requests including running queries and producing reports, generating mailing lists, and measuring results.
- Assist with internal and external survey process: design, deployment, and analysis of surveys; reporting survey results.
- Assist with marketing campaigns and campaign analysis to increase participation with existing members and attract new membership.
- Assist with additional facets of marketing, as necessary. Time will be split approximately 50/50 between analytics and general marketing support.
- Analyze website data using Google Analytics
- Perform copywriting for blogs, social media, and newsletters.
REQUIREMENTS
- Bachelor’s degree in Marketing, Organizational Development, or related discipline with 1 to 3 years of experience in data analysis or market research preferred.
- Proficiency in Tableau Data Analytics Software
- Effective written and verbal communication skills
- Effective copy writing and proofreading skills
- Proficiency in MS Office applications, including database tools such as Microsoft Access
- Thorough working knowledge of the Microsoft suite of Office products, including database tools such as Microsoft Access
- Relational database experience (such as MS SQL Server, Oracle, etc), including hands-on experience with creating queries, views and triggers.
- Experience with Internet search engines/optimization.
- Demonstrated ability to work with confidential data and ensure integrity of data.
- Demonstrated ability to manage tasks in an effective, accurate and timely manner, and work successfully in a deadline driven environment.
- Demonstrated ability to work both independently and in a team.
- Demonstrated ability to effectively communicate to all levels of employees including senior management using excellent oral, written, and presentation skills.
- Credit Union or financial services industry experience is a plus.
Job Type: Full-time
Pay: $55,000.00 - $70,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Tuition reimbursement
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Education:
Experience:
- Tableau: 1 year (Required)
Ability to Relocate:
- El Segundo, CA: Relocate before starting work (Required)
Work Location: In person