Online Advertising Specialist (Jefferson City, Missouri)
About the Role: Frontier Business Group, an international marketing firm based in Jefferson City, MO, is seeking a dynamic Online Advertising Specialist to join our team. This role is pivotal in managing and optimizing digital ad campaigns across platforms such as Meta, Google, TikTok, Amazon, and LinkedIn, with a strong focus on integrating AI to enhance performance.
Key Responsibilities:
- Build and manage digital ad campaigns on Meta, Google, TikTok, Amazon, and LinkedIn.
- Utilize AI tools and techniques to improve campaign performance and efficiency.
- Work within diverse industries, including agriculture, fishing, hunting, political, medical, and more.
- Collaborate closely with the head of digital advertising and the CEO to achieve client goals.
- Execute ad campaign builds and continuously optimize them across multiple platforms.
- Oversee a portfolio of assigned clients, ensuring their digital marketing needs are met and surpassed.
Must Haves:
- Must work from the Jefferson City, MO office 5 days a week.
- 1+ years of experience in social media management and/or digital advertising with a proven track record of success.
- Familiarity with Google Analytics or willingness to become certified.
- Ability to think strategically and dive into campaign planning and execution.
- Proven ability to manage multiple accounts simultaneously with keen attention to detail.
- Driven, forward-thinking individual with creative digital solutions for client success.
- Strong attention to detail and excellent time management skills.
- Self-starter who thrives in a fast-paced environment.
Like to Haves:
- Strong understanding of the digital marketing landscape, including SEM/PPC, Display, Paid Social Media, Video, Mobile, etc.
What Else You Should Know: We are looking for a passionate individual who excels in digital marketing and is driven to succeed. The ideal candidate will be:
- A Relationship Builder: Able to build and mature relationships with clients and peers, bringing smart thinking, positive energy, and elevated solutions to every interaction.
- Detailed & Organized: Capable of keeping track of assigned tasks, understanding their role in each client project, and ensuring accuracy.
- A Go-Getter: Proven history of getting things done right and consistently performing at optimal levels. Innovation and big ideas are highly valued at Frontier Business Group.
Additional Details:
- This position is strictly based in Jefferson City, MO.
- Reports to the CEO or the assigned department head.
- Successful digital advertising campaigns often extend beyond standard business hours (8am-5pm, weekdays).
About Frontier Business Group: Founded in 2016, Frontier Business Group comprises specialized marketing and business development companies including Frontier Media Labs, RIG94, and Blair Political Partners. Each company focuses on specific service areas, yet collectively they contribute to our overall success. Our six teams of marketers, designers, web developers, and data scientists are dedicated to solving opportunities for our clients continuously.
Job Type: Full-time
Pay: $40,000.00 - $52,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Paid time off
- Parental leave
- Professional development assistance
Schedule:
- 8 hour shift
- Monday to Friday
Application Question(s):
- If you have any additional skills in marketing (social, creative, ads, events, influencers) please outline them for us here.
- Are you using AI tools currently, and how proficient are you with them?
Education:
Experience:
- Social media management: 1 year (Required)
- Social media strategy: 1 year (Required)
- Google Ads: 1 year (Preferred)
- Facebook Advertising: 1 year (Required)
- Digital marketing: 1 year (Required)
Ability to Commute:
- Jefferson City, MO 65101 (Required)
Ability to Relocate:
- Jefferson City, MO 65101: Relocate before starting work (Required)
Work Location: In person