Do you want to use your marketing skills to make a difference in a student’s journey by helping them improve, achieve, and consistently stretch to get better results?
You will be focused on lead generation in relation to a program that is proven to work.
Meridian One helps high school students get better marks at school by providing an online coaching program that shows them an easier way to study. We get fantastic feedback from students and parents. Meridian has a 17-year track record that offers students an easier way to learn.
What to expect in this role?
You will reach and engage students & parents by taking control of our marketing. A key part of that is optimising and improving our social marketing campaigns to inform of the opportunity to improve their capacity to achieve a better ATAR. You will work with others to create and improve landing pages, running split-tests to deliver optimal results. Develop successful email marketing sequences and test new ideas to drive growth by acquiring new customers and retaining existing customers. Use reporting and data to measure campaign effectiveness and then optimise for greater results.
What do you need to be successful?
Proven track record managing and optimising Facebook and Google ads, and broader experience is also desirable.
In-depth knowledge of direct response marketing.
Experience writing copy that works for lead generation.
Experience using CRM and marketing tools.
An understanding of how to measure ROI on active social media campaigns.
Job Type: Part-time
Pay: $54,179.00 - $105,373.00 per year
Schedule:
Application Question(s):
- What monthly budget have you managed for facebook ads for the purpose of lead generation? Please include a dollar value and brief description of the work you did.
- What monthly budgets have you managed for youtube ads for the purpose of lead generation? Please include a dollar value and brief description of the work you did.
Experience:
- Digital marketing: 5 years (Required)
Work Location: Remote