Brief description:
We are looking for a zealous Marketing Assistant to support the Marketing department of our firm in its primary and administrative duties. Marketing Assistant responsibilities include assisting in organizing campaigns and developing marketing strategies. This work will be a critical factor for the smooth operation of the Marketing department and the attainment of its goals, as well as for the long-term growth of the company. Making new designs and creative writing
Responsibilities:
1. Digital Marketing Strategy:
· Collaborate with the marketing team to develop and execute digital marketing strategies to enhance the firm's online presence.
· Conduct market research and competitor analysis to identify trends and opportunities for digital marketing campaigns.
· Assist in creating and implementing effective digital marketing plans, including SEO, content marketing, social media, email marketing, and online advertising.
· Other duties as assigned
2. Website Management:
· Manage and update the firm's website, ensuring it reflects current services, news, and events.
· Optimize website content for search engines and improve user experience.
· Monitor website performance using analytics tools and provide recommendations for improvements.
3. Social Media Management:
· Develop and maintain a strong social media presence for the firm across various
· platforms (e.g., LinkedIn, Twitter, Facebook).
· Create and curate engaging content, including articles, blog posts, and visuals, to attract and engage our target audience.
· Monitor social media channels, respond to inquiries, and engage with followers to foster relationships and promote the firm's brand.
4. Content Creation:
· Assist in creating compelling and informative content, such as blog posts, articles, case studies, and newsletters, to establish thought leadership and educate clients.
· Collaborate with attorneys and other team members to gather information and develop content that aligns with the firm's brand and messaging.
5. Email Marketing:
· Support the creation and execution of email marketing campaigns, including designing email templates, segmenting mailing lists, and analyzing campaign performance.
· Maintain an organized database of contacts and ensure compliance with relevant data protection regulations (e.g., GDPR).
6. Analytics and Reporting:
· Track, analyze, and report on key digital marketing metrics and provide actionable insights to enhance campaign performance.
· Prepare regular reports summarizing website traffic, social media engagement, email campaign metrics, and other relevant data.
Qualifications:
· Bachelor's degree in Marketing, Communications, or a related field.
· Proven experience in digital marketing, preferably in a professional services or law firm environment.
· Strong understanding of digital marketing principles and best practices, including SEO, content marketing, social media, and email marketing.
· Familiarity with website content management systems (CMS) and analytics tools (e.g., Google Analytics).
· Proficiency in using social media platforms and social media management tools.
· Excellent written and verbal communication skills, with the ability to craft compelling content.
· Strong organizational skills and attention to detail.
· Analytical mindset with the ability to interpret data and generate actionable insights.
· Ability to work independently and collaboratively in a fast-paced environment.
· Join our law firm marketing team and contribute to our success by leveraging your digital marketing skills to enhance our brand visibility, engage clients, and drive business growth. Apply today and be part
of our thriving and innovative firm!
Salary: Depending on experience
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Life insurance
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Education:
Experience:
- Marketing: 2 years (Preferred)
Ability to Relocate:
- Houston, TX 77068: Relocate before starting work (Required)
Work Location: In person