*SUMMARY:*
Yen Pre
, one of the largest publishers of ma
a, manhwa
- ight n
- ls, and origina
- raphic novels in
- e North American market,
- seeking a Market
- & Publicity Manager t
- elp manage its
- pidly growing
- st of manga and light novels. The M
- eting & Publicit
- anager will be respon
- le for overseein
Yen Pres
campaigns, particularly
- the areas of publicity, influencer marketing, soc
l media, events, an
- dvertising.
**Please make s
e to submit a cover
- ter in addition to your resume.*
*ESSENTIAL DUTIES AND RESP
IBILITIES:*
* Management and oversight of the Yen
ess Marketing Team members on matters related to social media, publicity, events, and advertising.
* Leading Yen Press publicity efforts in the reviewer and influencer space, including developing the network of Yen Press contacts and the creation of publicity plans for key releases.
* Managing marketing spends to balance efficient efforts with remaining within the approved budget.
* Planning and oversight of Yen Press, JY, and Ize Press social media marketing, which includes the curation and creation of social media content with key members of the Marketing Team.
* Planning and producing of content that entertains and promotes key Yen Press titles, particularly in the form of long and short-form video.
* Collaborating with industry partners on cross-promotions via social media and at live conventions.
* Planning of Yen Press convention appearances, including booth and advertising design, programming, giveaways, and panels.
* Planning, producing, and hosting panels and programming at conventions and events.
* Communicating with industry partners and licensors to plan for creator appearances at conventions, events, and press sessions.
* Additional marketing, advertising, and social media tasks, as necessary.
*KNOWLEDGE, SKILLS & ABILITIES REQUIRED:*
* Four to five years of marketing and publicity experience in the publishing industry required.
* Strong communication and interpersonal skills required.
* Experience pitching to media and press and presenting in front of internal and external partners required.
* Existing relationships with national and regional media contacts and influencers required.
* Experience managing social media accounts in a professional setting required.
* Ability to read community and marketing trends within the manga, anime, webcomic, and graphic novel space strongly required.
* Passion and interest in manga, anime, webcomics, and graphic novels required.
* Experience using media databases, such as Muck Rack and Cision, required.
* Experience with digital cataloguing and galley services, such as Edelweiss and NetGalley, strongly preferred.
* Experience media training and prepping creators strongly preferred.
* Excellent time management and organizational skills.
Job Type: Full-time
Pay: $65,000.00 - $75,000.00 per year
Benefits:
* 401(k)
* 401(k) matching
* Dental insurance
* Flexible spending account
* Health insurance
* Health savings account
* Life insurance
* Paid time off
* Professional development assistance
* Referral program
* Tuition reimbursement
* Vision insurance
Schedule:
* Monday to Friday
Application Question(s):
* What is your favorite manga or light novel series?
Ability to Commute:
* New York, NY 10001 (Required)
Ability to Relocate:
* New York, NY 10001: Relocate before starting work (Required)
Work Location: Hybrid remote in New York, NY 10001