About us
MacDaddy's LLC is a small business in ARTS_ENTERTAINMENT_RECREATION in Cape Carteret, NC. We are professional and agile.
Our work environment includes:
- Modern office setting
- Food provided
Marketing Specialist responsibilities include:
- Conducting market research to find answers about consumer requirements, habits and trends.
- Brainstorming and developing ideas for creative marketing campaigns
- Assisting in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
Job brief
We are looking for an enthusiastic Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.
A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles and tactics.
The goal is to deliver effective marketing programs that will help our reputation and growth.
Responsibilities
- Conduct market research to find answers about consumer requirements, habits and trends
- Brainstorm and develop ideas for creative marketing campaigns
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
- Liaise with external vendors to execute promotional events and campaigns.
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
- Undertake individual tasks of a marketing plan as assigned
- Live streaming every major event
- Content creation is part of the position
- Marketing opportunity for revenue
- Responsible for branding, advertising, promotional material, and company events
- Work with management on uprising projects dealing with media relation, business communications, success stories, etc.
Requirements and skills
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/social media etc.) and market research methods
- Demonstrable experience in marketing data analytics and tools
- Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
- Knowledge of HTML, CSS and web development tools (e.g. Canva) desired
- Well-organized and detail oriented
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- Bachelor's degree
- Minimum (0) zero to (5) five years of relevant experience in Marketing with proven success
- Need strong ability to set priorities, solve problems and be resourceful under pressure
MacDaddy's is looking for a vibrant, highly skilled Marketing Specialist to join our team who can create memorable experiences for our guest. The Marketing Specialist will be tasked with analyzing current marketing platforms and creating strategies for expanding into new markets. This person will also be answering the phones and speaking with customers, as well as helping with company events. A successful candidate will have experience in a range of marketing techniques, a background in digital marketing, and a strong interest in both social media and customer service.
Job Type: Full-time
Pay: $40,000.00 - $42,000.00 per year
Benefits:
- Employee discount
- Flexible schedule
Schedule:
- 8 hour shift
- Evening shift
- Holidays
- Monday to Friday
- Weekends as needed
Experience:
- Marketing: 2 years (Required)
Ability to Relocate:
- Cape Carteret, NC 28584: Relocate before starting work (Required)
Work Location: In person