IGNITE YOUR POTENTIAL. Tired of the same old routine? Ready to make a real impact? Say goodbye to monotony and hello to a career with purpose! We're looking for dynamic individuals like you to join us in redefining one of the world's most fast-moving and high-impact categories.
Be part of shaping the future of fitness with iFIT, a global leader in fitness innovation. We have a unique opportunity in our dynamic Subscription business unit, driving unprecedented growth and impact. You can be a pivotal force in our mission to revolutionize health and fitness worldwide, as we become the most holistic health and fitness platform. At iFIT, we VALUE putting our Team First, steer toward True North, recognize a Bias for Action, and stay committed to Serving our Athletes. We are looking for bold, ambitious, can-do people to JOIN OUR TEAM!
We are currently seeking an ambitious pace-setter to join our team as a Retention Manager
Onboarding & Engagement in Logan or Park City, Utah. Position is also open to remote work.
ROLE COMMITMENTS
- Designing and implementing strategies that ensure our members have a seamless
onboarding experience and remain highly engaged throughout their membership
lifecycle.
- Enhance user engagement, optimizing product features, and driving retention
rates.
- Drive member engagement by analyzing member lifecycles to pinpoint critical touchpoints and develop strategies to strengthen engagement.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- User Onboarding Strategy: Develop and implement effective onboarding
programs to ensure new members understand the value of iFIT's offerings from
the start.
- Engagement Optimization: Identify and execute strategies to maximize user
engagement through product features, journeys, and mobile value propositions.
- Lifecycle Analysis: Conduct detailed analysis of member lifecycles to identify key
touchpoints and opportunities for enhancing engagement.
- Social Feed and Features: Oversee the development and enhancement of social
feed features to foster a strong community and network effect.
- Reward Systems: Design and manage gamification and loyalty programs,
including milestones and trophy cases, to motivate ongoing member engagement.
- Metric Oversight: Monitor and analyze key metrics such as Onboarding Health
Score, Engagement Health Score, Referral Rate, and Retention Rate.
- Cross-functional Collaboration: Work closely with product, marketing, and
customer support teams to ensure cohesive strategies and seamless member
experiences.
Requirements:
EDUCATION and/or EXPERIENCE
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in customer retention, onboarding, or engagement
strategy roles.
- Experience in Subscriptions Businesses is a MUST.
- MBA preferred
- Proven track record in developing and executing successful onboarding and
engagement programs.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent communication and interpersonal skills, with the ability to work
effectively in cross-functional teams.
- Experience with gamification, loyalty programs, and community building is a plus.
- Experience with SQL (applied to dashboard tools such as Tableau and Looker) and
project management tools (e.g., Asana, Figma, etc.) is a plus.